Facebook and
EssilorLuxottica announce collaboration for Smart Glasses
On 16 September, 2020, Facebook, Inc. and EssilorLuxottica announced a multiyear collaboration to develop the next generation of smart glasses. The announcement was made by Mark Zuckerberg during Facebook Connect, an annual conference held virtually from California.
According to a joint press release issued by Facebook and EssilorLuxottica, “the partnership will combine Facebook apps and technologies, Luxottica’s category leadership and iconic brands, and Essilor’s advanced lens technology to help people stay better connected to their friends and family”.
The initial product roll out will be branded Ray-Ban, the most popular globally known eyewear brand, and is scheduled to be launched in 2021.On 16 September, 2020, Facebook, Inc. and EssilorLuxottica announced a multiyear collaboration to develop the next generation of smart glasses. The announcement was made by Mark Zuckerberg during Facebook Connect, an annual conference held virtually from California.
According to a joint press release issued by Facebook and EssilorLuxottica, “the partnership will combine Facebook apps and technologies, Luxottica’s category leadership and iconic brands, and Essilor’s advanced lens technology to help people stay better connected to their friends and family”.
The initial product roll out will be branded Ray-Ban, the most popular globally known eyewear brand, and is scheduled to be launched in 2021.
